45th BMW BERLIN-MARATHON on 16 September 2018

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Sponsors and Partners

Title sponsor

  • BMW

    Title sponsor

    BMW GERMANY – STRONG PARTNER OF RUNNING.


    As a strong partner in running, BMW has been supporting major marathon events in Germany since 2011. The BMW BERLIN-MARATHON is the highlight of BMW's extensive commitment to running. “It's always a pleasure to see how the BMW BERLIN-MARATHON brings together tens of thousands of active people and a million spectators on the streets to create an atmosphere that celebrates performance and dedication as well as the shared experience of an international sporting event," says Peter van Binsbergen, Head of Sales and Marketing BMW Germany. "We are proud to be part of this special event and as a title sponsor, we are proud to contribute to the success of the event."


    At the BMW BERLIN-MARATHON, the electrically powered BMW i3s will be used as the official leading vehicle, like in other major German marathons, which BMW is once again supporting as the main sponsor or automobile partner this season. These include the Leipzig Marathon, the Haspa Marathon Hamburg, the RheinEnergieMarathon Cologne, the Generali München Marathon and the Mainova Frankfurt Marathon.


    Of course, it’s not only the BMW i3s from the BMW family that participate in marathon events. The unique plug-in hybrid sports car BMW i8 and electric scooters of the type BMW C evolution are part of the vehicle fleet as well as other track and organization vehicles. This is not only a continuation of BMW's long-standing commitment to running sports, but rather emphasize the fact that sustainability and premium driving pleasure do not have to contradict each other.

    BMW

Main sponsor

  • Adidas (2015)

    Main sponsor

    The guiding principle of adidas Sport Performance is to “Make Athletes Better”. Inspired by the motivation of our founder, Adi Dassler, Sport Performance passionately develops high-end products for all types of athlete. One in four Germans now runs, and the number is increasing and running is becoming younger. A new, fresh running experience is spreading over the running tracks and trails of the republic. Every runner has his or her own story and pursues his or her own objective. “Every runner is different” –  adidas Running develops products to suit every individual need. In short: We are adidas Running. Have fun running!

    Adidas (2015)
  • Abbott

    Main sponsor

    At Abbott, we're committed to helping you live your best possible life through the power of health. For more than 125 years, we've brought new products and technologies to the world – in nutrition, diagnostics, medical devices and branded generic pharmaceuticals – that create more possibilities for more people at all stages of life. Marathoners embody the idea that at our healthiest, we can achieve amazing things in life. Our title sponsorship of the Abbott World Marathon Majors and partnership with the BMW BERLIN-MARATHON is a great way for us to celebrate what people all over the world can accomplish with good health. Connect with Abbott on Twitter (@AbbottGlobal or @AbbottNews), Instagram (@AbbottGlobal) and Facebook (facebook.com/Abbott) or by visiting http://www.abbott.com.

    Abbott

Co-sponsor

  • HERE

    Co-sponsor

    HERE Technologies is a proud sponsor of the BMW BERLIN-MARATHON. HERE is a leading global provider of digital maps and location services for vehicles, logistics fleets, smartphones and smartwatches. As the official map provider for the BMW BERLIN-MARATHON, HERE is also delighted to offer digital and paper maps to help runners, spectators and locals find their way before, during and after this very special event. We aim to make their stay in Berlin easy and enjoyable as they navigate around the city before and after the event.


    To learn more about HERE, including our new generation of cloud-based location platform services, visit 360.here.com and www.here.com

    HERE
  • Wanda

    Co-sponsor

    Since its founding in 1988, Wanda Group has built itself into a world-leading property development firm, with assets in wide-ranging areas like culture, internet and finance. It is a partner of Abbott World Marathon Majors (AWMM).

    Wanda Sports is one of the largest sporting firms in the world, with subsidiary businesses that include Infront Sports & Media, the World Triathlon Corporation (WTC) and Wanda Sports China. In June, Wanda Sports acquired the Rock ’n' Roll Marathon Series, a series of events held across North America that combine the atmosphere of a music festival with the activity and community of marathoning.

    Wanda
  • Erdinger Alkoholfrei
  • TAITRA

    Co-sponsor

    About TAIWAN EXCELLENCE
    A recognized name of innovation with added value, Taiwan Excellence is the highest accolade awarded to products that encapsulate innovalue. The Taiwan Excellence Selection was launched in 1993. Taiwan Excellence winners not only represent the most revolutionary, highest quality, highest value added products made by Taiwan, but also epitomize Taiwan’s unique genius in using innovation to create added value in the design and manufacturing of leading-edge products.

    TAITRA

Partner

  • AOK
  • ultraSPORTS
  • Generali
  • runtastic

    Partner

    Make Your Run Runtastic
    Preparing for the BMW BERLIN-MARATHON? Let the Runtastic app help you. It tracks data on your run like distance, duration, pace, elevation, calories burned and more. Plus, you can save and analyze all your activities via GPS. That way you know when you have improved or where you have to pick it up a bit. But that’s not all: the app also includes a variety of training plans, Story Runs to keep your motivation up during intervals or ideas for new routes. For isn’t the point to have fun running? #LiveLong #Runtastic

    runtastic
  • Holiday Inn Berlin

    Partner

    Holiday Inn®, Official Hotel Partner of the BMW BERLIN-MARATHON, is a proud supporter of runners. Whether you run to stay active or training for a marathon, Holiday Inn® guarantees a good night’s rest so you can focus on running the distance.


    Holiday Inn® also have a dedicated site that will keep you up-to-date on exclusive competitions and helpful hints to inspire you to keep running. You’ll also find new Running Routes from all their hotels in the UK, Germany and Benelux that can be opened in your preferred running app. Whether you’re away for business or leisure, the routes allow you to continue running in unfamiliar locations.

    Holiday Inn Berlin
  • Laserline
  • TCL Logo

    Partner

    TCL stands for "The Creative Life", which represents the vision of the brand to be one of the most creative and innovative companies in the consumer electronics industry. Being passionate about sports, TCL has partnered with global sports partners, and is proud to have added BMW BERLIN-MARATHON to that list. Just as the marathon runners challenge themselves and set new records, TCL aims to become a part of the active life of their customers by providing TVs that are equipped with the latest smart applications and enable viewers of sportscasts to feel as if they are close to the action thanks to innovative image technology.

    TCL Logo
  • Lichtenauer
  • Johanniter

Charity partner

  • Realbuzz

    Charity partner

    The Realbuzz Group: Official Charity Partner of the BMW BERLIN-MARATHON


    We work with hundreds of UK and international charities who can provide guaranteed places for fundraisers to run in the BMW BERLIN-MARATHON.
    Check out our charity listings to see all of the fantastic causes you could run the BMW BERLIN-MARATHON for. In return for your fundraising you’ll receive a guaranteed race place, and support from your charity throughout your training and on race day.


    Secure your guaranteed place NOW at www.bm.realbuzz.com

    Realbuzz
Sponsoren des 45th BMW BERLIN-MARATHON BMW Adidas Abbott Here Maps Wanda Group Erdinger Alkoholfrei TAITRA AOK ultraSPORTS

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